NEW VESPA

Piaggio MP3: Two front wheels - a revolutionary concept

Piaggio has come up with another revolutionary product: the PIAGGIO MP3, a totally innovative three-wheeler with two front wheels. The PIAGGIO MP3 provides safety, road grip and stability levels that no two-wheeler can match. Power, performance and ease of use make for a very entertaining ride.

The two front wheels of the PIAGGIO MP3 re-define the very concept of ride stability to provide an unprecedented riding experience.
The front assembly, with two independent tilting wheels, is far more stable than any scooter. The PIAGGIO MP3 grips the road even when tailing other vehicles, providing top performance in total safety.
The full extent of this three-wheeler's stability can be tested on wet asphalt or tough riding conditions that would sorely challenge a traditional two-wheeler.
In town and city traffic the PIAGGIO MP3 has no equal in terms of safety. It takes on cobblestone streets, patchy asphalt and tram tracks with the greatest of ease, remaining safe and stable all the while.

Piaggio Launches New Vespa S

The appeal of the racing “Vespino” lives on in the shape of the all-new Vespa S. The minimalist design of the Vespa S traces its origins to legendary models such as the 50 Special and the Vespa Primavera.

Sport, dynamism and originality are the trademarks of the all-new Vespa S. Clean, essential lines provide a minimalist version of the original Vespa legend.

The reduced handlebar on the Vespa S holds a new rectangular headlamp. It’s not the first time we’re seeing a Vespa headlamp in this shape: Vespa fans will remember its use on the extraordinary 50 Special, a teenage icon in the Fabulous Seventies. The front shell is now bigger and hosts a new air intake that confers an aggressive touch to the frontal.
Downsized to highlight the view of the suspension, the mudguard in a new shape features stylish chrome trim for a sleeker look. Its reduced size also puts the wheel and the light alloy wheel rims on display in a tribute to the Vespa S’s performance and technological content.

vespa story

VESPA STORY

Vespa has not only given its stamp to an entire epoch, it even became the symbol of a Europe struggling to rise from the catastrophe of the Second World War.
Piaggio came out of the conflict with its Pontedera plant completely demolished by bombs.
At the company's helm was Enrico Piaggio, having taken over from his father Rinaldo. Enrico decided to leave the aeronautics field and pay his attention to problems of personal mobility. Italy's broken economy and the disastrous state of the roads did not lend to fast developments in the automobile markets. But hunger for mobility required immediate answers. From an intuition of Enrico Piaggio's, in the spring of 1946 the Vespa was born.
Corradino D'Ascanio undertook to design a simple vehicle, robust and economic but comfortable and elegant, one which could be driven easily by anyone, women too, and which would not dirty the driver's clothes and would permit carrying a passenger.
D'Ascanio, a genial aeronautics engineer, had been with Piaggio since 1934 and was responsible for the project and construction of the first modern helicopter.
D'Ascanio, who could not stand motorbikes, dreamed up a revolutionary vehicle. Dipping into his knowledge of aeronautics, he imagined a vehicle built on a frame and with a handlebar gearchange. He mounted the engine on the rear wheel. The front fork, like an aircraft's landing gear, allowed easy wheel changing.
In April of 1946, the first 15 Vespas left the Pontedera works. The first Vespa had a 98cc two-stroke engine giving 3.5 hp at 4,500 revs. It reached 60 kilometres per hour and had 3 gears.
This was a real two-wheeled utility vehicle. But it did not resemble an uncomfortable and noisy motorbike; it emanated class and elegance at first glance.
Vespa's success was a phenomenon never to be repeated again. By the end of 1949, 35,000 units had been produced. Italy was getting over its war wounds and getting about on Vespas. In ten years, one million were produced. By the mid-fifties, Vespa was being produced in Germany, Great Britain, France, Belgium, Spain and, of course, Italy. And only a few years later, in India and Indonesia too.
The 125 of 1948, the legendary 150 GS of 1955, the 50cc of 1963, 1968's Primavera, the PX, born in 1978 and still today produced in the classic 125, 150 and 200cc versions are just some of the steps that have distinguished the technical and stylistic evolution of the world's most famous two-wheeler.